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Pepsi Max – Superbowl Fantasy Booths

February 9, 2009

pepsimaxx

We created these “Fantasy Booths” that appeared in Tampa Bay during the Superbowl this year.  The booths were stylized with a sensual adult edge which was the draw. Men were enticed to come in and experience “Max Fantasies”.  They were given tokens and led into the booths.  What they discovered when they got inside was that they had a choice of playing Madden Football against a real football player or playing a hand of Texas Hold-’Em against a Maxim girl. This was a risque event which resulted in a strong audience response.

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Fable II Facebook Application – Good Deeds, Dirty Deeds

February 9, 2009

fable

I worked with a strong team while developing this addictive application. This was my pride and joy for months. We came up with the game, worked through the game mechanics, designed and managed the build.  This app is still live and can be played on Facebook.

The Good Deeds/Dirty Deeds concept lets users do some nice and nasty things to their friends on Facebook while gaining levels to unlock better and dirtier things!  The copywriting alone is worth spending a few hours joshing your friends  It’s a blast!  Check it out here.

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Heartbreaker’s Ball

February 9, 2009
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heartbreakersball

I created this flyer for a live Burlesque event in Miami. Simple, yet sexy and sassy….

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Microsoft Mobile – Tech Conference, Barcelona

February 9, 2009

mirosoft_mobile

We created a glass enclosure in which this woman would live for 3 days.  She could only use her Windows Mobile device to outfit her “room,” including texting back-and-forth with passers-by.  This mobile stunt demonstrated how one could live using only a Windows Mobile device.  Awesome, right?

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Sanford Markers -TV Spot Roughs

February 9, 2009

These are the video roughs for Sanford’s Permanent Markers. Although they never got produced for financial reasons, these are endearing pieces with an indie edge.

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Cocoon Bodywork-Logo, Business Card and Signage

February 9, 2009

CocoonPortfolio

I created this logo and card design for a Seattle bodywork/massage business.  We really wanted all of the parts to feel organic, so I used lots of textures and I mounted the signage on an actual piece of laminated bark.

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The Brand’s Last Show – Poster

February 9, 2009

3094_66484364638_653659638_1732537_6387778_nThis is a scan of the test print of the poster for my band, The Brand’s, last show.  Hasta la vista, El Brand!

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Bally’s Total Fitness

February 9, 2009

ballys-total-fitness1We created this guerilla subway campaign to raise awareness of Bally’s and personal fitness in NYC.

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The Brand – Xmas Day Video

February 9, 2009

brandvideo1

As DIY as it gets! We filmed this in the backyard and I did all the After-Effects type in a week. This video was on full rotation on Telemundo’s hispanic-american channel, Mun2 for over a year!

You can see the full video in the player above or by clicking here.

I also created a website for this design that has lots more videos, music and images. You can check out the site by clicking here (www.omargarciaportfolio.com/thebrand).

I included promo flyers for the video in the image above that were used to build buzz at the premier screening.

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Studio Universal – Spain

February 9, 2009

studiouniversal

As an intern at Ruiz Nicoli in Madrid, I created this guerilla campaign for a cable channel called Studio Universal. The campaign consisted of a subway poster (with real hair!) for a French Erotic Movie Month, a subway seat/floor sticker for a Drugs and Alcohol Movie Month and a taxi sticker for an Alfred Hitchcock Movie Month.

This is one of my all-time favs!!

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